Social Business Intelligence: Benefits and Risks

Submitted by Linda Cole on Tue, 03/22/2011 - 23:00

In many ways, social Business Intelligence is a convergence of several themes; it’s business intelligence plus knowledge management, plus social, all combined into a new style interface in the BI environment. I recently caught up with James Kobielus, Senior Analyst at Forrester Research, to discuss what you need to know about social Business Intelligence.

 

Read the full article at eCRMGuide to learn the answers to the following questions.

  1. With the rise of social Business Intelligence, do you see a fundamental change in BI solutions? Explain.
  2. What does social BI have to offer companies? What are the benefits of incorporating social data into BI analysis? What are the challenges?
  3. What are the inherent risks associated with social BI?
  4. Are enterprises still dragging their heels when it comes to implementing social BI or are they beginning to embrace the idea?
  5. What does an organization need to do (know, consider) to prepare for social BI implementation?

Social Business Intelligence – What is it and do you need it?

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